This panel discussion will focus on the topic of whether or "Buy Now, Pay Later" (BNPL) strategies should be implemented by companies and, if so, how and where to start. The panelists will share their perspectives on the potential advantages and risks associated with BNPL strategies, discuss best practices for implementing such strategies, and describe how these strategies have been successful (or not) in their own organizations. The panel will also explore the impact of BNPL strategies on customer loyalty and satisfaction, as well as the importance of understanding customer needs when planning BNPL strategies. Finally, the panel will discuss the importance of data-driven decision-making and how companies can use analytics to inform their BNPL strategies.
With: Harry BrunowDavid LarssonStig JohanssonHubert de LindeSebnem Erener
Part of Lending and Embedded Finance