Lana is co-founder of Stockholm Fintech and Fintech & New Sales Lead for Nordics & Baltics at Mastercard. In her position at Mastercard, Lana support fintech companies in the Nordics and Baltics to grow and scale by collaborating with Mastercard and their network. She leverages her knowledge of global fintech trends, ethics and risk, and blockchain applications, which she gained from completing a Fintech course at The University of Hong Kong in 2020. Lana is leading the Embedded Finance track on Day 1.